Case Study: COURTS Singapore

There has been a significant change in the way customers shop around the world, and they now take a more sophisticated path by engaging with both online and offline channels to collect information and make purchasing decisions.

Known as the leading local retailer specialising in furniture and consumer electronics in Singapore, with an emphasis on superior value and experience for their customers, COURTS decided to rethink the role of their webstore in their overall retail strategy, migrating to another platform that will allow the company to build scalability.

This case study clarifies in detail the challenges and the solutions that SmartOSC provided to COURTS.