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In parallel with an expected boost in productivity from traditional retail stores, the brand now looks at radically reshaping their e-commerce business, moving towards an integrated shopping experience both in-store and online.
Increase in Average Order Value
Increase in Revenue
Increase in Conversion Rate
Increase in Transactions
Sitecore 8.2 proved to be the best choice for MyStays’ needs, firstly due to its capability to handle a content heavy website quickly and efficiently, while also accelerating management and administration in the backend.
Using Sitecore’s powerful personalization capabilities, it was possible to create unique experience for customers based on their past behavior onsite. A wish list was included on the website, and those in the list along with previously visited hotel also appear first in the search suggestion.
A ‘Featured Hotels’ section was also included on the homepage, which displays nearby hotels to customers as they access the website. Due to map service restriction in China, the system is configured to adapt with customer ’s language selection.
Integration with Trust You, the world largest guest feedback platform, allows Mystays’ customers to make informed decisions before making a booking. The hotel detail page is now integrated with map service allowing customer to visualize the location and nearby attractions.
Using Sitecore’s powerful personalization capabilities, it was possible to create unique experience for customers based on their past behavior onsite. A wish list was included on the website, and those in the list along with previously visited hotel also appear first in the search suggestion.
A ‘Featured Hotels’ section was also included on the homepage, which displays nearby hotels to customers as they access the website. Due to map service restriction in China, the system is configured to adapt with customer ’s language selection.
