SmartOSC at ENGAGE Asia Pacific 2025: Deepening Our Vision for Next-Gen Banking
Bali, Indonesia – This week, the SmartOSC team joined ENGAGE Asia Pacific 2025 by Backbase, the signature event where banking leaders sketch out the blueprint for next gen banking. With over 150 experts and leaders from 50+ banks across 7+ countries gathering, the summit provided a rich space for insight, exchange, and shared ambition.
Key Themes & Takeaways
The event agenda emphasized breaking free from legacy constraints, using AI & data to drive digital transformation, and creating seamless, customer-centric banking experiences. Sessions shone a light on “real banking success stories” – how banks have modernized, scaled up digital experiences, sped up onboarding and product launches, and leveraged modular/composable architectures.
Attendees spoke about both opportunities and challenges – what works (fast digital rollouts, personalization, agility) and what doesn’t (integration with old systems, regulatory friction, managing customer trust during rapid change).
Real-World Wins with Backbase & SmartOSC
MSB: Building a Unified, Customer-Centric Platform
With SmartOSC as implementation partner, MSB is unifying apps into the Backbase Engagement Banking Platform for its 5.5M customers.
Faster onboarding, bundled products, and 30% cost-to-serve reduction are in sight, with both retail & business channels launching within a year.
OCB OMNI 4.0: Rapid Launch & Localized Experience
Partnering with SmartOSC and Backbase, OCB launched OMNI 4.0 in just 6 months. The app delivers instant account opening, bill payments, card services & more – earning strong user reviews.
Target: double retail MAUs in year one, and hit 10M users within 5 years.
Beyond the Event: What We Take Forward
At ENGAGE Asia Pacific, one theme echoed strongly: the future of banking will be defined less by technology itself and more by how institutions orchestrate it into seamless, human-centered experiences.
For SmartOSC, three insights stood out:
- Transformation is a journey, not a launch
- Orchestration beats fragmentatio
- Innovation is regional, impact is global
These learnings reinforce our commitment: to partner with banks and financial institutions in building sustainable, future-ready digital banking, not just by adopting next-gen tools, but by translating them into meaningful impact for customers and communities.
