World’s largest multinational FnB conglomerate
Modernizing Analytics with Scalable Data Architecture
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- World’s largest multinational FnB conglomerate
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Get to know the client
One of the world’s largest multinational food and beverage conglomerates sought to build a modern data analysis and reporting solution. The goal is to consolidate data from multiple systems, streamline transformation processes, and enable real-time, scalable reporting to drive smarter, faster business decisions.

Challenges
They faced challenges with
Data Fragmentation: Integrate multiple disparate data sources into a centralized platform for unified analysis
Manual Processes: Automate data ingestion and transformation pipelines to ensure timely and accurate updates
Real-Time Reporting Needs: Deliver live insights and interactive dashboards via Power B
Performance Optimization: Balance processing workloads between Amazon Redshift and Snowflake to achieve optimal speed and cost-efficiency


SOLUTIONS
Our tools for success
SmartOSC designed a scalable, cloud-based architecture using a best-in-class technology stack, including:
– Airflow for orchestrating automated data pipelines
– Snowflake & Redshift for data warehousing and performance optimization
– Terraform for infrastructure as code
– DBT (Data Build Tool) for transformation logic and modeling
– Power BI for real-time visualization and reporting
Key Use Cases
– Sales & Revenue Reporting: Aggregated data across eCommerce channels to track performance, uncover sales trends, and inform product optimization strategies
– Customer Segmentation & Analysis: Analyzed customer behavior and loyalty data to identify high-value segments, enabling personalized marketing campaigns
– Marketing Campaign Effectiveness: Evaluated the performance of email and personalization efforts, measuring engagement and conversion metrics to refine targeting
– Inventory Optimization: Leveraged historical data for demand forecasting, reducing overstock and stockouts while cutting operational costs